To celebrate the launch of the first vegan Hareburger we decided to literally launch it into space! Hare Rapha, the brand founder, went 450 miles inside Brazil
for the mission, in the city of Ribeirão Preto. Attached to a meteorological probe, two sandwiches, two GoPro cameras and a GPS, were launched to the stratosphere over 100.000 feet.

You may also like

Back to Top